Cars
Kazakhstan's Rich Swap Horses for Rolls-Royces
Chinese demand is slowing, but the world's new rich still want luxury.
Almaty Dealership
Rolls-Royce’s search for buyers of cars like the $294,000 Wraith coupe has landed it in Kazakhstan, where the average person lives on about $330 a month.
Thanks to an abundance of oil and metals riches, the former Soviet republic has a big enough wealthy class to lure the likes of Rolls-Royce, Bentley and Maserati to the pot-holed streets of Almaty, Kazakhstan’s biggest city.