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61 Best Clothing Brands of 2024 You Need in Your Closet Right Now

Welp, there goes my paycheck.

By , Rachel Torgerson and
popular clothing brands
Asta Resort | Miaou

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When it comes to shopping—especially online shopping—it's no secret that there are a ton of clothing brands to choose from. And let's be real: There's no way you can possibly keep track of all that's out there. With so many styles available and various ~aesthetics~ to look through, it is 100 percent overwhelming. So, as a refresher, we've compiled a little roundup of some of the best, most popular clothing brands worth your $$ rn.

There are the brands you've seen all over your IG feed and TikTok FYP, the up-and-coming ones you’ll start seeing everywhere, and the tried-and-true brands that will never let you down. Essentially, there's a label (if not several) in here that you’ll definitely fall in love with. Of course, each of these brands has great ready-to-wear pieces for cute outfits—but many also make accessories, swimwear, loungewear, and shoes. So be sure to check all that out as you’re browsing too.

Our top picks for the most popular clothing brands in 2024

  • 1
    Maria Pant in Blanca

    Asta Resort

    Maria Pant in Blanca

    $166 at astaresort.com
    Read more
  • 2
    Re Ona Bobbi Trousers
  • 3
    Find Me Now Sonatina Midi Dress
  • 4
    EB Denim Unraveled Two

    EB Denim

    EB Denim Unraveled Two

    Read more
  • 5
    Quince 100% Washable Silk Slip Dress

    Quince

    Quince 100% Washable Silk Slip Dress

    Read more

Keep scrolling for 61 of the best brands you’ll want in your wardrobe ASAP. And if you need more inspo for a closet refresh, we've got some cute spring outfit ideas, a bunch of fun spring dresses to shop, and a dive into the long denim skirt trend ready for ya to check out next.

1
Asta Resort

Maria Pant in Blanca

Maria Pant in Blanca
1
Asta Resort

Maria Pant in Blanca

$166 at astaresort.com

Say hello to my newest brand obsession: Asta Resort. The Australian-based resort wear brand was founded by Helena Ammitzboell and is ethically made and focused on recycled fabrics. Oh, and not to mention, the pieces are really freakin' cute.

2
Re Ona

Re Ona Bobbi Trousers

Re Ona Bobbi Trousers
2
Re Ona

Re Ona Bobbi Trousers

If you want to build a capsule wardrobe, you need to check out Re Ona for all your must-have clothing staples. These classic, minimal pieces can be worn a million different ways and will become some of the MVPs in your closet, trust.

3
Find Me Now

Find Me Now Sonatina Midi Dress

Find Me Now Sonatina Midi Dress
3
Find Me Now

Find Me Now Sonatina Midi Dress

Now 30% Off
Credit: Find Me Now

Looking for unique pieces that add some fun to your wardrobe? From cute matching sets to playful dresses and layering-friendly pieces, this mother-daughter-owned brand is a must-try. Not only do the designs give instant cool girl vibes, but all materials are ethically sourced and produced at small-scale, self-funded, women-owned factories in Ningbo and Shanghai. Women supporting women? We love to see it.

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4
EB Denim

EB Denim Unraveled Two

EB Denim Unraveled Two
4
EB Denim

EB Denim Unraveled Two

Facts: There's nothing more important in your wardrobe than a quality pair of jeans. This LA-based brand has been seen on the likes of major celebs (hi, Hailey Bieber, Kylie Jenner, and Bella Hadid), and upcycles vintage Levi's, and offers a full range of sustainable denim choices.

5
Quince

Quince 100% Washable Silk Slip Dress

Quince 100% Washable Silk Slip Dress
5
Quince

Quince 100% Washable Silk Slip Dress

If you're looking for quality fabrics and styles at affordable prices, you're going to want to bookmark Quince. No gatekeeping here, ppl, check out the brand's 100 percent silk, cashmere, linen, and cotton pieces that are gonna last you for years and years to come.

6
Nia Thomas

Nia Thomas Mérida Skirt

Nia Thomas Mérida Skirt
6
Nia Thomas

Nia Thomas Mérida Skirt

If you haven't heard of this Black-owned brand yet, get ready to bookmark it for all your future vacations. Handmade by female artisans in Mexico, Nia Thomas' range of dreamy crochet pieces are a work of art—think maxi skirts, statement dresses, and even bikini tops. And if a vacay isn't in your immediate future, the brand also delivers sleek, high-quality wardrobe essentials—like this perfect tank top and backless turtleneck dress.

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7
Fashion to Figure

Nula Ruched-Side Maxi Dress

Nula Ruched-Side Maxi Dress
7
Fashion to Figure

Nula Ruched-Side Maxi Dress

Offering sizes 12 through 28, Fashion to Figure is your go-to for hot (like, seriously hot) going-out looks and bold ensembles you'll wanna show off on IG.

8
The Line by K

The Line by K Calli Dress

The Line by K Calli Dress
8
The Line by K

The Line by K Calli Dress

Now 30% Off

If you're in the market for cute clothes that are also *so freaking comfy*, The Line by K has you covered. This dress is so chic, and the fabric is beyond buttery and soft. My favorite piece from the brand? The Vana Skirt, which I wear at least three times a week (sry not sry).

9
Danielle Guizio

Danielle Guizio Paloma Lace Top

Danielle Guizio Paloma Lace Top
9
Danielle Guizio

Danielle Guizio Paloma Lace Top

Danielle Guizio's latest collab with Levi's and Reebok—and every one of her signature corsets—are just some of the reasons I have fallen head over heels for the NY-based brand. Two words: Freaking obsessed.

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10
Miaou

Miaou Ginger Dress

Miaou Ginger Dress
10
Miaou

Miaou Ginger Dress

Calling all cool girls. Miaou is your ultimate source for corsets, micro-minis, and all trendy pieces of the moment.

11
With Jean

With Jean Adeline Top

With Jean Adeline Top
11
With Jean

With Jean Adeline Top

This Australian brand is as adorable as they come. You'll find statement-making 'fits and swoon-worthy swimwear galore.

12
Alo Yoga

Alo Yoga Airbrush Stream Lined Bra Tank

Alo Yoga Airbrush Stream Lined Bra Tank
12
Alo Yoga

Alo Yoga Airbrush Stream Lined Bra Tank

Loved by celebs like Kendall Jenner and Hailey Bieber, Alo Yoga is an activewear must-try. Come for the viral tennis skirts and stay for all the actually great workout gear. Once you invest in some of the pieces, you'll wonder how you ever lived without them.

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13
Zelie for She

Zelie for She Where the Party At Dress

Zelie for She Where the Party At Dress
13
Zelie for She

Zelie for She Where the Party At Dress

Now 47% Off

Talk. About. Dreamy. Everything from Zelie for She has major Main Character Energy. If you've ever wanted to feel like you're the star of your own romantic movie, this is the brand for you.

14
Dana Foley NYC

Dana Foley NYC Y2K Flounce Top

Dana Foley NYC Y2K Flounce Top
14
Dana Foley NYC

Dana Foley NYC Y2K Flounce Top

Say hi to New York's best-kept secret: Dana Foley. Marketed as 'glam tomboy,' these pieces are 100% sustainable, made and designed in NYC, and seen on the likes of every cool girl. Shop their signature collection or vintage pieces online—but quickly, as they sell out super fast.

15
Lovers and Friends

Lovers and Friends Carissa Ruffle Sweater

Lovers and Friends Carissa Ruffle Sweater
15
Lovers and Friends

Lovers and Friends Carissa Ruffle Sweater

From sophisticated party looks to everyday ensembles, Lovers and Friends is basically a one-stop shop for cute trendy pieces. Bonus: You can score nearly everything for under $250.

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16
Hope Macaulay

Hope Macaulay Athena Colossal Knit Jacket

Hope Macaulay Athena Colossal Knit Jacket
16
Hope Macaulay

Hope Macaulay Athena Colossal Knit Jacket

If you're not already obsessed with all the chunky, glorious knits from Hope Macaulay, you're about to be. This brand is taking maximalist (and cozy) style to the extreme—and it's so, so good.

17
Boys Lie

Boys Lie Pinky Swear Boyfriend Tee

Boys Lie Pinky Swear Boyfriend Tee
17
Boys Lie

Boys Lie Pinky Swear Boyfriend Tee

This women-founded streetwear brand is incredible for lounging in your house and dressing up for a model-off-duty lewk. Plus, their signature oversized tees are pretty reasonably priced—this pink cutie costs $60.

18
Nicole Shante

Nicole Shante Sleeveless Cutout Dress

Nicole Shante Sleeveless Cutout Dress
18
Nicole Shante

Nicole Shante Sleeveless Cutout Dress

Now 65% Off

With bold pantsuits, bright dresses, and colorful prints, Nicole Shante has got you covered for all of your luxe clothing needs. I mean, let's be real, in this gorge red dress, heads are sure to turn.

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19
Rat & Boa

Rat & Boa Aphrodite Blouse

Rat & Boa Aphrodite Blouse
19
Rat & Boa

Rat & Boa Aphrodite Blouse

Imma say it: Rat & Boa is having a freaking moment, and I, for one, am absolutely here for it. If you want bold, beautiful, and luxe pieces, I suggest you check them out.

20
Girlfriend Collective

Girlfriend Collective Dewdrop Lola V-Neck Dress

Girlfriend Collective Dewdrop Lola V-Neck Dress
20
Girlfriend Collective

Girlfriend Collective Dewdrop Lola V-Neck Dress

Now 50% Off

Girlfriend Collective is one of the most (if not the most) inclusive activewear brands out there. It offers sizes XXS through 6XL in all its products—and pretty much everything is made from recycled plastic!

Headshot of Siena Gagliano
Siena Gagliano
Associate Editor

Siena Gagliano is the associate editor at Cosmopolitan, where she primarily covers beauty, fashion, travel, and lifestyle. Wanna know how to get the best brows of your life? Gotchu. What about how to find the best fashion deals of the season, the softest sheets on the market, or exactly how to use retinol without irritating your skin? Check, check, and check. Before joining Cosmopolitan, Siena was a writer at Bustle and several other media outlets. As her 2024 goal, she has vowed to find the best (extra) dirty martini NYC has to offer—and yes, that means ~attempting~ to try every cute cocktail spot in the city (hit her up with some recs, pls). Follow Siena on Instagram for a behind-the-scenes look at that magazine life.

Headshot of Maggie Griswold
Maggie Griswold
Contributing Fashion Editor

Maggie Griswold (she/her) is a contributing fashion editor for Cosmopolitan and freelance writer and editor based in Los Angeles, covering everything from the latest wardrobe must-haves to interior design trends. Along with Cosmopolitan, you can find her work on Oprah Daily, StyleCaster, Women's Health, and House Digest, among others. She's a big (read: ridiculously huge) fan of the '90s sitcom Frasier, all things Shakespeare, and a good romance-filled YA novel. Follow her on Instagram

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